During the war the country, both civilian and military, the public and industry alike were called upon to join the war effort by conserving, by gearing up and by shifting their efforts toward the winning of the war. Ads sprouted up reminding the public of why they had do without, make goods stretch farther and donate their time. These four ads are a few examples of the drive that explained to America and the world why it was important that they sacrificed (and of course, a big pat on the back as well...). The jeep, symbol of the resources and Allied ingenuity figured prominently in many ads as we can see in these four.
You can click here to be taken to the entire album of other war era ads that feature the military jeep.
I also want to remind everyone that This-Old-Jeep.com is continuing to evolve and I am still working on the new look of the site. Keep tuning in for new features, a new look and style and of course, the best of the world of the jeep! You can always help by submitting your ads, brochures, books, photos and any other memorabilia that you would like to share with the jeep community by emailing me at thisoldjeepdotcom@gmail.com.
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